In 2014 I joined forces with longtime friend and music biz veteran, Adrian Bagale, to form a new company — Shubb International — to manage global sales and to better develop and serve the worldwide market for our products. Initially Adrian was in charge of manufacturing, development, and distribution direct from China to most of Europe and Asia. But in a small company an owner tends to wear many hats, and Adrian’s responsibilities have grown to include product design, global business development, brand management, and promotion.